在湾区，用中文，做房产。 Launch Your Real Estate Career in the Bay Area
Structured mentorship, bilingual coaching, and a proven 12-week system — built for Chinese-speaking agents who are serious about production. 专为华人经纪人打造的导师制培训体系，从第一天到第一笔佣金，全程陪伴。
Everything a new agent needs to succeed.新经纪人所需的一切，我们都准备好了。
Most new agents fail because they lack structure and support. We fix both — with a system built specifically for Chinese-speaking agents in the Bay Area.
Bilingual Mentorship
中英双语导师辅导Get coached in Mandarin or English — whichever helps you learn faster. No language barrier between you and your career.
Live Deal Support
真实交易全程陪同Diana or Mark accompanies you to your first listing presentation and buyer consultation. You’re never alone on a real transaction.
12-Week Roadmap
12周系统化成长路径A clear week-by-week curriculum from orientation to your first closing. No guesswork — just follow the system.
Weekly Mastermind
每周智慧团学习会Every Friday, join a group session with fellow agents. Guest speakers, skill practice, market insights, and real accountability.
KW Command CRM
KW 科技平台赋能Access KW’s industry-leading tech stack — CRM, marketing tools, and transaction management — from day one.
KW #1 Training System
全美公认顶级培训体系Keller Williams is the #1 real estate brokerage in the US by agent count. KW IGNITE and BOLD courses are yours to take.
From licensed to production-ready.从拿证新人到独立经纪人。
Three phases, twelve weeks, one clear outcome: your first closed deal with mentor support every step of the way.
- KW Thrive orientation & KPA setup
- Build your database — goal: 100 contacts
- Set up CRM (KW Command)
- Order business cards & professional headshot
- Join MLS & complete Matrix training
- Build morning routines & time-blocking habits
- Begin weekly 1:1 coaching with Diana
- Hold weekly open houses
- 70 new contacts via prospecting
- Practice RPA & listing agreement (ZipForms)
- Observe & prepare buyer consultation
- Complete DocuSign & CAR training
- Set up geographic farm area
- Script practice with a partner daily
- First listing or buyer offer with mentor
- Contract-to-close with transaction coordinator
- Negotiation & counter-offer practice
- Expand SOI & referral network
- Build 1-year & 5-year business plan
- Graduate & launch independently
- Complete KW BOLD commitment
Two proven agents. One powerful system.两位实战导师，一套成熟体系。
Diana and Mark bring complementary strengths — together they cover everything from systems and negotiation to lead generation and team growth.
Diana Ye
Diana specializes in building structured systems that turn new agents into consistent producers. She’s known for her calm, hands-on coaching style and her ability to be available when mentees need her most — day or night.
Mark Zhang
Mark is a top producer focused on lead generation and pipeline building. He teaches agents the strategies that drive sustainable production — from geographic farming to sphere of influence cultivation.
Real results. Real agents.真实学员，真实反馈。
Don’t take our word for it — hear from agents who’ve gone through the program.
Diana is not only highly professional and knowledgeable about the Bay Area market, but also incredibly warm, patient, and wise. Her guidance creates a learning environment that feels encouraging rather than overwhelming.
Diana has been a steady presence — always calm, thoughtful, and incredibly generous with her time. There have been so many moments where I felt overwhelmed, but her quiet confidence always brings me back to center.
Diana has always been a pillar of support — whether it’s critical offer negotiations, inspection reports, or contract law. She’s available day or night. I believe there is no better opportunity than joining her program.
Everything you need to know.加入之前，你想知道的都在这里。
Transparency is part of our culture. Here’s exactly what’s included.
What You Get
Real sessions. Real community.真实的课堂，真实的团队。
Limited spots available.名额有限，欲报从速。
Apply now to learn whether this program is right for you. We typically respond within 24 hours. 我们通常在24小时内回复。
Questions? Email dianaye@kw.com or markzhang@kw.com